At 16 Coleen revealed to her school yearbook that she planned on being "famous and living a life of luxury" in ten years time. While childhood pal Jenny Mulhaney revealed her chum was "always outgoing and you could see she was destined for stardom", even the determined teen is unlikely to have imagined the extent to which that dream would come true. The rise from footballer's fiancée to style icon and wealthy celeb was not without its hurdles, however.
Early life
Born in 1986 in Liverpool to a bricklayer who ran a boxing club and a nursery nurse mum, Coleen grew up in the city's tough Croxteth district. The pretty blonde was just 12 when she first met the boy who would change the course of her life. Young love blossomed after Wayne Rooney plucked up the courage to ask her for a date, seizing the moment when he lent a hand after the chain had come off her bike.
While Wayne - who at the age of nine had signed as an apprentice with Liverpool football team Everton - concentrated on his sport, Coleen was busy with her homework. A hardworking student and deputy head of her Catholic girl's school, she gained an impressive ten GCSEs, at the same time working Saturdays in a clothes shop where she earned £3.65 an hour.
But as she embarked upon her A-levels, life began to take a very different course. In October 2003, fresh from his England debut, her 17-year-old beau proposed to her on a garage forecourt. She accepted, leaving school later that year and going on to land a small role in the Merseyside soap Hollyoaks.
Marriage to Wayne
Soon the pair, who plan to tie the knot in summer 2008, were established in a millionaire-style mansion in nearby Formby. Wayne's new-found fame as football's wonder kid brought him instant wealth which he had no hesitation in spending on gifts for his girlfriend.
The happy couple have since gone on to welcome four children: Kai, 13, Klay, ten, Kit, seven and Cass, five.
However, it hasn't always been plain sailing for Coleen and Wayne with the football ace accused of cheating on several occasions. Following the birth of their first son, Coleen left the family home due to claims Wayne had been seeing sex worker Jennifer Thompson, although the pair would patch things up. Coleen also confessed that she considered leaving Wayne after he was charged with drink driving in 2017, but decided to remain with the footballer. "I know I would be fine on my own, with just me and my children, but I don’t want to live like that, I want to try and continue our marriage and live as a family, because that’s what I want to do," she penned on Facebook.
Fashion
Since then the Croxteth lass has forged a confident sense of style, often mixing designer creations with canny high-street purchases. She has appeared on the covers of Vogue and Marie Claire, writes her own magazine column, and signed a reported £10 million deal to launch her own cosmetics and perfume range.
With lucrative modelling contracts with Asda and a mobile phone company under her belt, as well as royalties from her fitness DVD, Coleen has been quick to lavish gifts on her boyfriend. These have included a Rolex watch and an Aston Martin, intended to cheer up the injured soccer star after he broke a bone in his foot before the 2006 World Cup.
Despite her new-found wealth and celebrity status, Coleen says she can never forget her roots and insists she and Wayne will keep their feet on the ground. "Sometimes Wayne will sit there and say: 'I can't believe it'. But you don't take it for granted. If either of us did, we'd say something."
Charity
The family orientated model is not afraid of using that fame to highlight a cause close to her heart, however. In May 2006 she appeared on Tonight With Trevor McDonald to help support children's hospices. "You may know me as Wayne Rooney's girlfriend," she told viewers, "or even Coleen the shopaholic. But I'm just a normal girl and I've got an eight-year-old sister called Rosie who suffers from the genetic disorder Rett Syndrome."
As a result of the childhood neurodevelopmental problem, Coleen's adopted younger sibling spends two days a month in a Merseyside hospice, and it was for facilities like this that the hard-working blonde was helping raise funds and awareness.
'Wagatha Christie'
On 9 October 2019, Coleen took to X, which was then known as Twitter, to accuse Rebekah Vardy of seeling stories about her to tabloids. Coleen explained that she had leaked fake stories about herself on her private Instagram Stories, which had restricted access, and monitored which ones made it into the press, claiming that Rebekah was the one with access to the information.
The sensation was quickly dubbed 'Wagatha Christie' by media commentators, but led to Rebekah suing Coleen for libel, with the case being dismissed in Coleen's favour in July 2022.