Life's clearly a beach for Diddy who has spent the last few weeks partying with celebrity pals in Saint Tropez. And the multimillionaire rapper's holiday just got better as he lensed an ad for his new fragrance with Leonardo DiCaprio's gorgeous girlfriend Bar Rafaeli.
The hip hop mogul, suave in a black tuxedo and shades, looked as though he was relishing the chance to imitate famous ladies' man James Bond as he emerged on the French shoreline surrounded by a bevvy of stunning models. Leo's Israeli love was one of the leggy beauties making a splash in a revealing black swimsuit, proving she's just as sizzling on the beach as his ex Gisele Bundchen.
Thirty-five year-old Diddy, who launched his popular scent Unforgivable with Estee Lauder earlier in the year, will have pleased pal Jamie Foxx with his latest modelling stint. The Ray star recently told reporters that: "Diddy would have made a good Bond."
Also working hard for the cameras was Coleen McLoughlin who has been shooting her new ad campaign for Asda's fashion line – George - in Portugal. The pretty 20-year-old brought Lisbon's streets to a standstill as she modelled the high-street designs – looking professional and poised despite having to perform in front of the large crew. The in-demand covergirl is reported to be receiving a cool £2million for promoting the range over the next 12 months.
Photo: © Alphapress.com
Photo: © Alphapress.com
