Ashley Roberts has urged members of the public to donate their unwanted clothes to TK Maxx as part of their new Give Up Clothes for Good campaign. The brands-for-less retailer has partnered with Cancer Research UK Kids & Teens to launch the campaign, where every item donated will help fund vital research into childhood, teen and young adult cancers.
Former Pussycat Doll Ashley has helped to kick-start the campaign by rummaging through her wardrobe and dropping off a bag of unwanted clothes at her local TK Maxx store. The 33-year-old said the campaign was the "perfect incentive" to have a clear out for a great cause.
Ashley Roberts has donated clothes to TK Maxx's charity campaign
"Give Up Clothes For Good is a brilliant campaign and is the perfect incentive to have a big wardrobe clear out as we move into the new season and it’s all in aid of a great cause," Ashley said. "Every day around ten young people under 25 in the UK are diagnosed with cancer and this disease is the leading cause of death in children, teens and young adults in the UK.
"This breaks my heart so I am here to encourage the nation to help make a difference. It’s so easy, just bag up your unwanted clothes and accessories and drop them off at your local TK Maxx store. Your clothes could help save lives."
TK Maxx are accepting donations of unwanted clothes, accessories and quality homeware in their stores nationwide, which will subsequently be sold in Cancer Research UK shops. The money raised by the sale of the items will help to fund research into children's. teen and young adult cancers.
TK Maxx have partnered with Cancer Research UK Kids & Teens
Claire Rowney, director of Cancer Research UK Kids & Teens explained: "Thanks to research, more children are surviving than ever before. Today three in four children under 15 years old are cured of their cancer but we must make faster progress to save more lives.
"All the money raised by Give Up Clothes for Good will help fund valuable research so drop off your unwanted clothing, accessories and quality homeware to your local TK Maxx store and help us to beat childhood cancers sooner."
Look out for the special clothing bins where you can drop your bags to support Give Up Clothes For Good. For more information visit tkmaxx.com.