The perks of sharing the screen with Daniel Craig keep on coming for Gemma Arterton. After the glitz of the premiere circuit, the pretty Quantum Of Solace actress got a VIP pass to a major London fashion event - the debut of H&M's new collection by avant-garde Japanese label Comme Des Garcons.
American singer Katy Perry and actress Jaime Winston were also among the bright young things joining the Bond girl to browse the collection at the retailer's Regent Street store.
Hoping to bag one of the fashion house's signature polka dot print items, members of the public had been queueing from 6am outside the event, which CDG founder Rei Kawakubo said was all about capturing an alternative market.
"I wanted to sell (our) clothes in places where they have never been sold before, and to appeal to people who may not yet understand Comme des Garçons", she explained.