When Nicole Kidman got a call from her mother telling her about the trafficking of women in Cambodia, the actress knew she had to get involved to stop it. Having contacted the UN Development Fund for Women, she quickly signed up to become a goodwill ambassador for the organisation.
"I think when you've been given a lot in life, it's your duty to find places where you can give back," commented the 38-year-old during an animated press conference at the United Nations.
Trips to Sudan, Afghanistan, Libya and Cambodia are now on the agenda as part of her new role. It's not the first time the Oscar-winner has got stuck into humanitarian work - since 1994 she's also served as a goodwill ambassador to UNICEF Australia.
Meanwhile across the Atlantic another high-profile champion of the UN's work has been showing her commitment to campaigning. Lara Croft actress, Angelina Jolie - who has a role similar to Nicole's on behalf of refugees - has been in Switzerland at the annual meeting of the World Economic Forum.
She arrived at yesterday's session, which was opened by UN Secretary General Kofi Annan, in a chic but business-like grey suit which clearly showed off her burgeoning bump.