The Kim Kardashian-style makeup line by Primark is taking the beauty world by storm!

Get the Keeping up with the Kardashian's star makeup style for less!


Laura Sutcliffe
Fashion and Beauty News Editor
February 16, 2018

There's a new beauty range on the block that looks EXACTLY like Kim Kardashian's makeup brand - but for a fraction of the price. Primark's new makeup collection is sending beauty buffs wild with its affordable pieces that are readily available and packaged beautifully. The PS… Nudes collection features a huge array of KKW-style makeup, complete with matte casing and soft blush tools. 2018 makeup trends have been dominating beauty pages, with highlighting and contouring taking centre stage, and Primark's new collection completely embraces this trend without breaking the back. The entire range is a total bargain, with nothing in the 15-strong collection costing more than £8! So if you want a Kim Kardashian-style makeup bag for less – you need to head to the high street store!

The 28-strong eyeshadow palette is just £8

One of the hero pieces is the 28 Shadow Palette, £8. This impressive collection of eyeshadows is the ultimate nude eye palette, with an amazing 28 buildable and easily-blended shades which are super buttery and soft to touch.

The Nudes Highlight and Contour Kit, also £8

We are also incredible excited about The Nudes Highlight and Contour Kit, which is also £8 and features tools which look exactly like KKW collection offering. In fact, we can't tell the difference between the double ended sponge applicator and the one that features in Kim's contour kit, which retails at around £40.

© Photo: Instagram

Kim Kardashian's makeup range KKW has a contour kit which retails at around £40

The gorgeous sponge/brush combo blends and buffs to perfection and even comes with a super soft highlighter to add a touch of shimmer to lift your whole look.

The Matte Lipstick is just £1.50

The biggest bargain has to be the Matte Lipstick, which comes in at a purse-friendly £1.50! The rich formula is hugely pigmented and designed to give your pout a matte finish- reminiscent of the look so favoured by the Kardashian clan. And for under £2, you just can't go wrong!

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