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Kim Kardashian's favourite mascara costs just £8

A budget beauty buy for the Queen of Contour


Laura Sutcliffe
Fashion and Beauty News Editor
April 5, 2018
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Kim Kardashian-West just revealed the secret to her famous fluttery long lashes and it costs FAR less than we thought! The queen of contouring, who has recently launched her own immensely popular beauty line, has showered praise on a budget beauty buy and fans are taking notice. The 37-year-old revealed on her app that she uses a cheap drug-store mascara - the L’Oréal Paris Voluminous Mascara in Carbon Black which retails at just £8.50. The glamorous mother-of-three explained: "I've been using this product for years! The colour is the perfect shade of black and really lifts and separates each lash." She continued: "It's perfect for an everyday look, or you can layer on multiple coats for a more dramatic effect."

loreal carbon black kim kardashian mascara

Kim's favourite mascara costs just £8.50

This isn't the first time the wife of Kanye West has revealed her love for a purse-friendly product; at the start of the year she raved about a serum by The Ordinary – which retails at just £8. The reality star shared a selection of skincare saviours she uses for "slowing down the ageing process" and mentioned one of her fave items is the Granactive Retinoid 2% emulsion, a serum that includes retinol, which has known properties to help diminish wrinkles and fine lines.

READ: Why Kim Kardashian gets late night facials

The sister of Kourtney and Khloe has a brand-new project lined up – a collaboration with her long-term makeup artist Mario Dedivanovic. Mario recently revealed that he was encouraged initially not to work with Kim due to her then reality-star status.

MORE: Kim Kardashian shares first ever photo of her family of five!

He explained: "The idea of a reality star at the time was new… I had an agent who demanded that I stop working with Kim immediately. They said I would ruin my career and my career would end within a year or 2. I refused. I chose to stick with Kim because it felt right in my heart. She was hard working, loyal and sweet."

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