Summer makeup is best served light and fresh, and model and designer Alexa Chung is the current source of our beauty look inspiration. Only recently, the 38-year-old wowed us by putting a stylish spin on the classic Hawaiian shirt while on holiday in Puglia, but it is her latest eye makeup moment that has caught our attention.
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In a post shared on Instagram with her 5.4M followers, Alexa shared a selfie of her looking down and showing off her makeup in all its lavender glory. With the help of expert makeup artist Ciara O'Shea, Alexa sported a full wash of powdery grey purple eyeshadow on her eyelids.
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Lavender is not necessarily a typical summer eyeshadow hue – during the warmer months many of us tend to favour golds and bronzes to tie in with the sun's rays – but here at the Hello! Fashion offices, we are very much into Alexa's inspired choice.
© Photo: InstagramLoosely reminiscent of the 1960s, the model's eye makeup moment was finished off with lashings of mascara and a relaxed feathered brow. She also sported a creamy apricot blush and a rosy pink lip.
This isn't the first time she's gone for a pastel makeup look. Back in May, her MUA shared a video of her sporting powder blue lids for a Vogue photoshoot.
According to Ciara, here's exactly how she achieved Alexa's lavender eye moment.
"You could use a mix of A1 and B3 from the Anastasia Beverly Hills Norvina Pro Pigment Palette Vol.5 - other options would be Visart's Petit Fours Lavande Palette from Beauty Bay. The key is to keep it matte and use a large tightly packed brush to apply (I like Vieve's 223 Eyeshadow Packer Brush).
"I like to add the comfort of a primer for assurance the look will last - MAC Cosmetics' Prep + Prime 24-Hour Extend Eye Base. Then apply the paler shade of matte eyeshadow first, really filling the lid with it, then wash over (with a fluffier brush, say the 219 Small Eyeshadow Blender Brush from Vieve, or a Real Techniques brush for more budget friendly versions) using the more purpley shade to achieve a whimsical feel, or if you need a travel friendly version just use Glossier's lilac pencil applied all over the lid and sheered out with a brush.
"I used MAC's Teddy kohl pencil under the lid to give it a cool girl edge….seeing as Alexa is the ultimate cool girl. Then slick on Victoria Beckham's Beauty Future Lash Mascara and you are good to go."
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Alexa wore her hair in her signature unfussy bob style, courtesy of esteemed hair stylist George Northwood, known for his casual aesthetic.
"What I love about the bob is that there is a style for everyone," George told Vogue last year. "The same bob won't suit everyone, but there is a length and style for all face shapes. And it's great because it can be anything – shaggy; Vidal Sassoon-esque; architectural; or '90s grunge – you name it."
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Alexa paired her lavender eye with a structured leopard print blazer with strong shoulder pads layered over a simple off-white top, and accessorised with a necklace that just screamed summer. She wore a surfer-style cream beaded necklace adorned with gold shell detailing.
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