Hailey Bieber has been smashing it of late – not only has the supermodel been busy taking her beauty brand to new, exciting heights, but she has also been curating a killer CEO wardrobe to match.
Off the back of Rhode's success, the 26-year-old was honoured by landing a spot on Forbes' iconic 30 Under 30 list, within its special category for celebrities.
MORE: Hailey Bieber shares a moving wedding photo in tribute to Virgil Abloh
Her skincare line only launched this June, and yet already her Los Angeles-based start-up is in high demand – in fact, its hero Peptide Glazing Fluid product has amassed a 700,000-name waiting list since its release.
What is the story behind Rhode?
© Photo: InstagramInspired by Hailey's signature dewy aesthetic, Rhode is primarily aimed towards those for whom dehydration is a skincare concern. Its brand imagery is dominated by juicy, plumped complexions, and the products prioritise the 'natural glow' look.
"I've lent my name and my face to other people's creative process," Hailey revealed when she spoke at Forbes' Under 30 Summit month. "It helped me develop mine, and it's very empowering to be the one in charge."
And now Hailey is being recognised for her entrepreneurial spirit on a global scale, which includes returning to her day job by starring on one of the special issue Forbes covers.
In a photo shared on Instagram with her 49.3m followers, Hailey looked characteristically chic in a white finely ribbed polo neck and a pair of understated D-ring earrings, having turned to long-time stylist Dani Michelle to help her nail the 'CEO chic' agenda and boy did she deliver.
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"Thank you so much @forbes @forbesunder30 so beyond excited about this cover, and so very excited for everything that is to come with @rhode, thank you to team @rhode for being the most bad a** team I could ask for." Hailey captioned her post.
"The journey has been one that causes me to pinch myself on the daily. Cover shot by @timtadder story written by the wonderful mcgrathmag @hairinel @leahdarcymakeup @danixmichelle #ForbesUnder30."
Dani Michelle also nailed it last month when Hailey attended Forbes' Under 30 Summit month in the ultimate stylish co-ord. Rocking a charcoal grey check print, the supermodel wore a sculpted corset alongside a pencil midi skirt and a blazer with elongated sleeves from Vera Wang's SS18 collection.
As long as pieces from SS18 aren’t already being considered vintage, we’re very much into it…
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