The dopamine dressing trend hit our fashion radar back in Spring, and we’ve been infatuated with the use of statement colour-blocking in our wardrobes ever since.
If you’ve not come across this vibrant trend before, dopamine dressing works on the premise that by adding a vivid pop of colour to any outfit, your mood will instantly be lifted because of our psychological attachment to the joy-inducing effects of bright colours.
Brand new womenswear label Florere takes this cheerful trend in their stride, hosting a beautiful range of bright and colourful pieces.
Adorned with lavish patterns and playful feminine cuts (think frills, bows and full voluminous skirts), Florere take inspiration for their designs from eras past – employing classic silhouettes and boasting a jovial spirit that can’t help but make us smile.
Their designs also boast a wonderful variety of vibrant prints, which has been a key theme of the collection. Florere's four signature prints - Oriental Bloom, Nocturnal Garden, Flourish and Modern Mono - embellish many pieces across the range, and are inspired by kitsch vintage wallpapers and experimental textile designers of Haute Couture history.
If you’re looking to nail the dopamine dressing trend before the end of summer, shop our top five must-have buys from Florere’s new collection below…
5 Florere pieces we’re adding to basket:
Combine dopamine dressing with beloved Barbiecore with this sophisticated, pleated dress. As we head into the colder winter months, partner with an oversized turtleneck and heeled boot for an effortlessly chic look.
Taking inspiration from the more flowing styles of the 1960s, this glorious green dress - complete with pussy-bow tie detail - can be dressed up or dressed down, depending on the occasion.
If you’re new to dopamine dressing and slightly sceptical about diving straight in with a bold block colour, try a bright pattern to get you started. This particular dress showcases Florere's signature Flourish print - featuring striking florals inspired by the founder of silk company Abraham and Haute Couture icon, Gustav Zumsteg.
Enhance your look further with some accompanying tonal accessories.
Trust us: a mock neck midi dress will be never go out of style – stand out from the crowd in this vibrant orange number.
Perfect as a last-minute wedding guest dress, add a hint of understated elegance to your wardrobe with this lace-embellished purple dress.
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