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10 Wild fashion predictions for 2025

Taylor Swift getting married? AI modelling agencies? Meghan Markle's wellness launch? Discover what we think is in store for fashion 2025

Tania Leslau
Fashion features writer
17 minutes ago
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Nobody really knows what is around the corner but that won’t stop us hazarding a guess - no matter how far-fetched.

2024 was saturated with unexpected moves from the fashion industry. Who could have predicted a Brat Girl Summer or the revival of boho-chic? Not to mention the grip red velvet bows held over the high street. Not us, that’s for sure.

While some brands have announced their trend predictions for next year (Pantone’s ‘Mocha Mousse' caused quite the sartorial stir already) we couldn’t let an opportunity to gather our controversial thoughts pass us by.  

Thankfully, Pinterest was there to help out. The moodboard mogul has already pinpointed the trends set to make a splash in the new year. Expect to see the rise of laid-back maritime style with the ‘Fisherman Aesthetic’, along with Medieval-inspired looks as ‘Castlecore’ takes over. Plus, ‘Moto Boho’ will be trending as chunky leather handbags, flowy skirts and moto boots gain popularity. You heard it here first.

We’re also expecting some surprising celebrity bombshells, from potential A-lister weddings to brand launches, collaborations and much more. Do we have any evidence whatsoever? Nope - but we can always hope. 

2024 has made its move. Your turn, 2025. 

10 Wild Fashion Predictions for 2025:

1/10

Taylor Swift attends the 2024 MTV Video Music Awards at UBS Arena on September 11, 2024 in Elmont, New York© Noam Galai

Taylor Swift will elope in Vivienne Westwood

Just putting it out there - Taylor Swift eloping with Travis Kelce, wearing one of Vivienne Westwood's beautiful corseted bridal gowns. Ceremony for close friends and family only. Haim sisters as bridesmaids.

2/10

@fkatwigs

Rococo romance will dominate jewellery trends

Hey 2025, the 18th century called - they want their pearls back. We predict Rococo opulence will be all the rage. Think gilded glamour and frivolous fashion by the bucket load. Bring on the ruffles fit for Louis XVI.

3/10

Siren style will be big for summer

Siren style will be big for summer

Mermaid magic is set to hit big come summer, a theme previously toyed with by Versace, Blumarine and Connor Ives. Expect starfish motifs, glimmering sequin embellishment, figure-sculpting silhouettes and aqua hues. As for the trend's poster girl? We have our money on Phoebe Tonkin.

4/10

Meghan Markle wore a white Valentino blazer to an Invictus Games event© Getty Images

Meghan Markle will launch her own wellness brand

With her polished appearance and gloriously healthy glow, the Duchess of Sussex is a beacon of health. Hence why we think a wellness brand courtesy of the LA native could be coming our way. After all, a Cali girl without a self-care brand? Unheard of.

5/10

Los Angeles will become the new New York

Los Angeles will become the new New York

Speaking of California, we suspect Los Angeles will become a style epicentre. It makes sense, considering that the majority of Hollywood is based there. Demna is already flying the flag for the divisive metropolis, staging Balenciaga's Pre-Fall 2024 show on Windsor Boulevard. Erewhon, anyone?

6/10

Euphoria makeup will be everywhere

Euphoria makeup will be everywhere

Zendaya, Sydney Sweeney, Hunter Schafer and the rest of the Euphoria cast are heading back to set for the third series of the hit show. Expect to see crystal-dotted eye makeup, slick eyeliner flicks and blue-purple tones begin to dominate TikTok beauty trends as fans gear up for the series' long-awaited return.

7/10

Being sober-curious will take off

Being sober-curious will take off

Sobriety is gaining momentum, with public figures like Tom Holland candidly sharing their sober journeys. Deciding whether to drink is deeply personal, and while we hope it doesn’t become just another 'trend,' it’s fascinating to see how many might embrace this lifestyle for the long term. Of course, there’s always the option to stick with the martinis. You do you boo.


8/10

 AI modelling agencies will start to crop up

AI modelling agencies will start to crop up

With advancements in AI, hyper-realistic digital models can be created to represent brands, appear in campaigns, or walk virtual runways. Cue, the birth of the AI modelling agency.

These agencies could manage AI-generated personas tailored to specific styles, demographics, or cultural preferences. They’d likely appeal to brands seeking cost-effective, flexible, and diverse representation. However, ethical considerations around authenticity, job displacement, and consumer perception would need to be carefully addressed.

9/10

mikey Madison in sequins© Getty Images

Mikey Madison will skyrocket to stardom

With a starring turn in the Palme D’Or winner Anora, former Tarantino star Mikey Madison is pipped to be catapulted into superstar status and rumours of a Best Actress Oscar are gaining momentum.Watch this space.

10/10

Cottagecore will make a comeback

Cottagecore will make a comeback

Disney lovers, mark your calendars as Marc Webb's Snow White is set to hit cinemas in 2025. Starring Rachel Zegler, we have little doubt the film with kickstart the cottagecore comeback. A great day to be Dôen.

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