Princess Nejla bint Asem of Jordan has partnered with Dubai-based jewelry company, Damas to launch a 16-piece collection. The collection, which includes necklaces and drop earrings, is described as a celebration of the cultures to bring the East and West together. The royal noted that she was inspired by pieces she saw as a child. “I draw my inspiration from my days as a child walking through Downton Amman and romanticizing about the semi-precious stones in the shops,” the Princess said. “Influenced by everything surrounding me, I grew up in an Arab and oriental environment, which helped me pave the way for designing jewelry.” When asked about what to expect from the pieces in the collection, which will be sold exclusively at the Dubai Mall’s Damas store, Nejla said, “In this most recent line, you’ll be able to see how I explore the artistic and cultural history of different countries, creating pieces that bring the perfect harmony between the East and West. Each handcrafted piece is a manifestation of the abstract yet somehow realistic life we are living in, each with a tale of its own from our history.” Photo: Instagram/@nejlabintasem
