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Best January sales - photo of Leanne Bayley taking a selfie

The best of the January sales: 'I'm a shopping editor and these are the 15 best places to save money'

An editor-approved guide to the last slog of the January sales

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Leanne Bayley
Director of Lifestyle & Commerce
Updated: January 2, 2025
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Let the January sales commence! The sales are taking place all over the internet right now and I've seen some major savings in the winter sales. It would appear that some of the big brands have saved the best savings until now. Here are our absolute favourite sales for 2025. 

How I chose the best January 2025 sales

  • Personal opinion: My name is Leanne and I've worked over several shopping events for the past 16 years and would consider myself as a professional when it comes to shopping for deals. All of the deals I've included in the list are ones that I'd shop myself, so I believe they're truly worth spending your money on. 
  • Variety: Whether you're shopping for clothing, makeup, home items, or fitness equipment to kickstart the new year, I've picked out a range of deals to suit shoppers' needs.
  • Price: After Christmas we're all feeling the pinch which means it's important to spend savvy in January. I've chosen a range of price points to suit every budget. 
  • Trusted brands: The retailers included are in the list not only for their epic discounts, but I've only included brands that I know and love myself.

Happy shopping! 

  1. 1/15

    Selfridges January Sale

    Giorgio Armani foundation© Giorgio Armani

    Selfridges Sale Buy

    Editor's Pick

    Meghan Markle loves this foundation, and it's easy to see why. It gives a healthy look and glow and a luminous complexion. What's more, it has SPF 15. Even better news - there's £10 off the Giorgio Armani Designer Glow Foundation it right now Selfridges.

    The Selfridges Boxing Day sale is always an exciting one to arrive, and this year is no different. You've got deals on womenswear, menswear, home ware, kids and beauty. 

  2. 3/15

    Marks & Spencer January Sale

    Aveda Hair set© Aveda

    Marks & Spencer Sale Buy

    Editor's Pick

    You'll never guess what I found - savings on some beauty treats in M&S. Whether you're wrapping them up for gifts in 2025 or gifting yourself, this is one deal you shouldn't miss. I'm opting for the Aveda Hair Gift Set, £24.50

    M&S' January sale is better than ever before and you get can get bargains on plenty this year. From womenswear to homeware, menswear, kids and even beauty products. 

  3. 4/15

    Amazon January Sale

    Tefal air fryer

    Amazon Sale Buy

    Editor's Pick

    The Tefal Easy Fry Dual Zone Air Fryer is a must have for 2025 if you're wanting to up your game in the kitchen. Plus, if you're on Instagram and TikTok and you haven't got an air fryer, well, you're seriously missing out. This has 33% off it right now. 

    Amazon has gone to town with its early 2025 sale and you'll be hard-pressed not to find a deal or two that will blow your mind. 

  4. 5/15

    Kate Spade New York January Sale

    Kate Spade necklace© Kate Spade New York

    Kate Spade New York Sale Buy

    Editor's Pick

    You can't go wrong when it comes to the Kate Spade New York sale, and it's amazing to see so many must-have pieces discounted. As someone who loves anything sparkly, my eye immediately went to this Set In Stone Mini Star Pendant, £39 (SAVING 40%). It looks so nice and it has a whopping 40% off it. 

    The Kate Spade New York sale is not to be missed! Handbags, jewellery, clothing and even cute gift items, it's worth checking out. 

  5. 6/15

    New Look January Sale

    New Look sale buy© New Look

    New Look Sale Buy

    Editor's Pick

    I'm a big fan of New Look coats so I'm making a beeline for this navy double breasted pea coat, £25 - it will be perfect for back to work looks. 

    If you're in need of a new wardrobe in 2025, New Look is an awesome one-stop destination for some new additions to your closet. 

  6. 7/15

    H&M January Sale

    H&M striped jumper© H&M

    H&M January Sale Buy

    Editor's Pick

    This boxy-style jumper, £12 is perfect for 2025 and with a 57% discount, it'd be crazy not to add to basket.

    The H&M January sale has lots of deals on womenswear, menswear, homeware, kids and beauty. There''s up to 60% off right now and it's a great time to discover the latest marked-down pieces. 

  7. 8/15

    Mango January Sale

    Mango trench coat© Mango

    Mango Sale Buy

    Editor's Pick

    Trench coats never go out of style! Nail the trend with this Mango trench coat, £99.99, retailing with a 29% discount. 

    Mango is always a great destination when it comes to sale shopping and for January there are some real wow worthy hits. 

  8. 9/15

    Dusk January Sale

    Dusk bedding© Dusk

    Dusk Sale Buy

    Editor's Pick

    There's a lot to choose from but when I spotted this Sorrento Contrast Border Duvet Cover, I knew this would top the list. 

    Whether you're after new bedding or a new sofa, a mattress or even a lavish gift for your home, the Dusk January sale is jam packed with savings. 

  9. 10/15

    NETAPORTER January Sale

    Isabel Marant boots© Isabel Marant

    NETAPORTER Sale Buy

    Editor's Pick

    The Duerto boots from Isabel Marant are top of my January sales wish list. Just look at them! And with 30% off, too! 

    The NETAPORTER sales don't happen all that happen, but when they do, it's a real event! And you've got so much to choose from; designer outfits and dresses, loungewear, skims underwear, designer shoes and cool trainers. Not forgetting cool jewellery and impressive designer bags. 

  10. 11/15

    Nadine Merabi January Sale

    Sadie white dress© Nadine Merabi

    Nadine Merabi Sale Buy

    Editor's Pick

    I always gravitate towards Nadine Merabi when I'm looking for something to wow in, and this Sadie white dress will do the job. It has a huge £183 off as an Outlet price right now - don't delay. 

    The Nadine Merabi Outlet sale is a must-visit if you have some events in the calendar this year. Whether you're getting married, or celebrating a big birthday or have a hen party to attend, be sure to get an outfit to turn heads in.

  11. 12/15

    River Island January Sale

    River Island pink grab bag© River Island

    River Island Sale Buy

    Editor's Pick

    I'm not ready to give up on my partywear glam just yet, but this Pink Satin Grab Handle Cross Body Bag, £15, looks like it would be perfect for my new year occasion wear wardrobe. The original price? £30!

    River Island has an impressive sale on for January. Shop jeans, tops, dresses, coats and accessories. Not forgetting menswear and kids wear. 

  12. 13/15

    Boden January Sale

    Boden sale dress© Boden

    Boden Sale Buy

    Editor's Pick

    The Boden sale is packed with lots of new season buys and this Alba polka floral dress is the perfect balance of looking put-together and staying comfortable.

    Princess Kate is a fan of Boden and it's easy to see why. And the January sale is a good one - stock up on stylish new season wardrobe hits. 

  13. 14/15

    Mint Velvet January Sale

    Mint Velvet jacket© Mint Velvet

    Mint Velvet Sale Buy

    Editor's Pick

    Evening wear is always top tier at Mint Velvet, and this year's silver metallic jacket is top of the wish list.

    Mint Velvet's sale is always brilliant, but for 2025 it's extra brilliant. As well as faux leather, sequins and feathers, we've also spotted summery pieces you can buy now ready for your summer escape. 

  14. 15/15

    Boots January Sale

    ysl perfume

    Boots Sale Buy

    Editor's Pick

    Looking for a new perfume? The YSL Mon Paris, £110.50 fragrance would be an exceptional choice, and you save a huge 15%. 

    Boots has up to 50% off on beauty, gifts, fragrance, health and wellness, and even baby and mothercare. 

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