When it comes to my celebrity 'hair envy list', Nigella Lawson is right there at the very top. I’d swap my fine flat hair for her luscious brunette mane faster than you can say Dyson. So when she reveals the “life-changing” shampoo she uses, you can bet I’m there ready to add it to basket.
Especially when she has this to say: “It makes my hair soft and moisturised without weighing it down, but the real miracle is that it seems to make it thicker and bouncier.”
The shampoo in question is Victoria Health’s Fulvic Shampoo by Ful.Vic.Health - and Nigella dubs it a “wonder” and credits it for giving the impression that she’s spent an absolute fortune on her hair, when in actual fact it costs just £25. Oh and please also note that according to the star chef, “the conditioner is just as good”. Scroll down for more on the conditioner...
Nigella made the revelations in the Sunday Times Style magazine, covering India Knight’s column. After Victoria Health thanked her for the feature, she responded: “It’s a joy to share the Fulvic love and, more than that, it’s an important public service!”
After such a glowing review from one with such gorgeous hair, my interest was definitely piqued, so I took a closer look at the shampoo, which Nigella doesn’t seem to be affiliated with in any way, just a super fan.
It’s actually a treatment shampoo which nourishes and strengthens hair as it cleans it, helping to support hair growth as well as calming down itchy scalps. It’s safe for colour-treated hair (and in fact all hair types) is sulphate-free and suitable for vegans.
It’s also a great shampoo for anyone struggling with hair loss. If you want the science bit, its advanced formula is loaded with loniplex, an ionic mineral complex that protects and enhances cellular health. This helps to transform hair and scalp follicles while stimulating and reactivating hair growth.
There’s also the addition of Aloe Vera Gel, B Vitamins and Humic-Free Fulvic Acid (hence the shampoo name) which banishes damaging toxins and encourages the healing process and hair growth.
You can also count on Horsetail and Silica to improve hair texture and strength. The addition of Chamomile and Calendula extracts helps to calm underlying inflammation of the scalp, thereby restoring signals for hair growth.
What are shoppers saying about the product?
It’s not just Nigella who’s impressed. Verified shoppers have given the shampoo an impressive 4.79 stars out of five, based on 135 reviews.
Says one: “I have received a number of compliments about my hair since using this, so I've given two friends a sample each to try, and one of them is putting in an order this week. The product speaks for itself and I will continue buying it.”
Several reviewers compliment it for having a “lovely smell” and say that it “lasts for a long time”. Multiple reviews say it’s helped with hair loss and others dubbed it a “life-saver” for thin hair.
“I got this shampoo because my hair was thinning after having my twins. I began using it in March once a week and my hair is now twice as thick as it was, shiny and full of bounce,” says one happy mum.
The only major gripe I can find in the reviews is that since it’s a thick shampoo, it’s difficult to get out once you reach the end of the bottle. “It would be better suited to a pump because you really have to squeeze the bottle to get it out,” suggests one reviewer.
If you can live with this, I think it’s worth a try. It’s also worth noting that Victoria health offer free UK delivery and you can get 10% off your first order with the code WELCOME10 - I’m seriously tempted!
“The conditioner is just as good”
Nigella rates the brand’s Fulvic conditioner as much as the shampoo - so is it worth snapping this up as well? I decided to investigate…
What’s the score? Fulvic Conditioner is billed as an advanced hair loss treatment for shinier, fuller thicker hair. It’s loaded with the same ionic mineral complex as the shampoo which delivers more than 65 minerals and trace elements to the cells and gently reactivates hair growth.
It’s suitable for all hair types but it’s especially good for hair that’s thinning or has been chemically damaged. It works magic on fine and greasy hair, leaving it restored, glassy, strong and lustrous. And of course, it’s free from Parabens, Sulphates, Alcohol and SLS.
You use it from your mid-lengths to ends after using the shampoo, detangling and leaving for a few minutes. Alternatively, you can use it as a intense hair mask - leaving it on for at least 30 minutes, or even tucking it into a shower cap and sleeping in it.
What are verified shoppers saying about the conditioner?
The conditioner actually scores even higher than the shampoo - 4.83 stars out of five, based on 72 positive reviews. Reviewers loved the smell, its hydrating qualities and said it helped them with hair loss, leaving their hair “soft and bouncy”.
“Along with the shampoo I have been using this for a long time,” says one happy customer. “My hair feels soft and conditioned. Only a small amount is needed and therefore goes a long way. I would definitely recommend this for anyone who has fine hair.”
Says another: “I love this conditioner. I am struggling with hair loss. The conditioner makes my hair feel clean and soft. I feel that it really works to put some condition back in my hair. That in itself is a vast improvement on other brands for this condition. Added bonus it smells beautiful.”
I had to dig deep for any complaints in the review section, but I did find a few shoppers saying they found it hard to squeeze the conditioner out of the bottle. Victoria Health had this advice: “I have found that adding a little water to the bottles makes it thinner and is just as efficient.”
If you can live with that, I think it’s worth ordering the conditioner alongside the shampoo, particularly if you’ve been struggling with hair loss or you’re looking for a product to put shine and bounce into dull fine hair. Especially when Victoria Health are offering free delivery anyway.
And one final point to note. For anyone who's really struggling with hair loss, there's one extra Ful.Vic.Health product you might want to consider. The brand also has a Ful Vic Mist spray, which is a concentrated solution you spray on the scalp for an extra hair boost. It helps renew cell life and keratin function in the scalp, follicles and hair with a formula that includes humic-free Fulvic Acid and Butchers Broom - which aids circulation - along with Hyaluronic Acid that helps increase the diameter of each hair strand to enhance health and volume.
Also it includes Honeysuckle Flower extract, which reduces inflammation and encourages repair; and Marine Collagen which helps to restore the body's inherent ability to grow healthy hair, while preventing excess shedding and thinning. Fulvic Mist also calms down microinflammation in the scalp which contributes to hair loss and can make the scalp dry and itchy.