Singles' Day is finally here! If you’re single and ready to treat yourself to something nice in the run-up to Black Friday, I’m here to give you all the scoop on the 2024 Singles’ Day sales, and the big discounts you can shop right now to celebrate the big day.
From Carrie Bradshaw to Bridget Jones, we just can't get enough of powerful single girl icons. But you may not have even known that there’s a day dedicated to celebrating the joys of single life!
Yes, Singles' Day is a thing (it's about time), and the Singles' Day 2024 sales will help you celebrate and spoil the person we should all love and depend on most: ourselves.
What is Singles' Day - and when is it?
The concept of Singles' Day first began with uni students in the 1990s in China as a way to celebrate bachelors with the date selected – 11 November or 11/11 – because of the fortuitous lineup of ones, representing singles. These days, though, it has become one of the biggest shopping days of the year for single people to gift themselves with treats.
The day is becoming even more of a retail powerhouse as Singles' Day Sales become increasingly popular internationally both in the United States and the UK, where National Singles Day UK is also celebrated on 11 March.
Some other aspects of Singles' Day around the world include blind dates and singles parties.
But if you're ready to shower yourself with gifts, I've put together a list of ALL the best deals to shop today in the Singles' Day sales so you can treat yourself or your single friends.
Singles' Day 2024: How I chose the best deals
- Discount: Black Friday is around the corner, so many shoppers might be holding off indulging quite yet. So I’ve been sure to focus on the highest discounts to make sure you're getting a BF-worthy deal.
- Tried and tested retailers: I’ve included brands I personally love, from M&S to LookFantastic and Mango.
- Ratings from verified shoppers: If a product has less than a 4-star rating from verified shoppers, you won’t find it here.
Singles' Day 2024: Best deals to shop
Check out the best sales and deals to shop on Singles' Day – and get ready to treat yourself!
ASOS Singles' Day Deals 2024
© ASOSEditor's Note:
It’s time for some seasonal sparkle, and ASOS's sale is just the place to find a glittering new look for Singles Day.
Use code LOVE for 30% off selected items.
Accessorize Black Friday Deals 2024
© AccessorizeEditor's Note:
There is 22% off for Singles' Day on Singles' Day. Stock up on your Christmas Day gifts now.
Karen Millen Singles' Day Deal 2024
© Karen MillenEditor's Note:
Ahead of the busy sale period this November, Karen Millen has a huge sale for Single’s Day this year with 40% off EVERYTHING.
H&M Singles' Day Deal 2024
© H&MEditor's Note:
We never get tired of shopping in H&M - especially when there are deals to be had!
Get 15% off exclusively in the H&M app.
Aspinal Of London Singles' Day Deals 2024
© Aspinal of LondonEditor's Note:
Princess Kate and Zara Tindall carry Aspinal of London bags - and you can treat yourself to one for less this Singles’ Day. Enjoy 20% off full-priced styles, like Princess Kate’s Midi Mayfair bag which is reduced to £520 from £650.
Boden Singles' Day Deals 2024
© BodenEditor's Note:
Princess Kate favourite Boden is offering 22% off for Singles' Day! There’s a whole array of cosy knitwear, party wear and office wear ready to be snapped up.
Use code T3B6 (in the uk)
Use code S3Z8 (in the us)
Look Fantastic Singles' Day Deals 2024
© Look FantasticCharlotte Tilbury Singles' Day Deals 2024
© Charlotte TilburyEditor's Note:
Raise your hand if a big part of your beauty budget goes toward those Charlotte Tilbury products you can’t live without! (I’m guilty.) Until 14 November there’s a ‘buy one, gift one’ offer.
Clarins Singles' Day Deals 2024
© ClarinsEditor's Note:
All orders over £35 will get 11 free samples of the brand's bestselling products added to basket.
In the US, celebrate Double 11 with a lavish 11-piece gift, including a 6-piece gift plus its 5-piece Singles' Day Gift. FREE with any $100+ order.
Use code SINGLES24 at checkout in the US.
Why we love Singles’ Day
Singles' Day is a special shopping holiday that has been a long time coming. Sex and the City fans will fondly remember the 2003 episode "A Woman's Right to Shoes", which starts with Carrie Bradshaw's designer heels going missing at a baby shower.
The plot gets a girl-power plot twist, though, when Carrie announces she's marrying herself (and, that, just so you know, she's registered at Manolo Blahnik.)
It was a statement that resonated with scores of singletons who thoughtfully – and frequently – pick out wedding, engagement and baby shower gifts for BFFs, family members and coworkers but who, frankly, deserve to celebrate themselves once in a while.
