Jimmy Choo has brought together a line-up of fashion's powerplayers from the past two decades to celebrate its 20th anniversary.The brand's AW16 campaign sees original nineties supermodels like AmberValletta and Milla Jovovich join forces with fashion's new faces Jasmin Tookesand Taylor Hill for a series of powerful and striking images.
Models from the past20 years star in the AW16 Jimmy Choo campaign
Joining the campaign are Sasha Pivovarova, Lexi Boling andXiao Wen Ju – who became the face of L'Oreal Paris in February.
Each of the seven models has been chosen because they embodythe brand spirit across a range of different ages and backgrounds.
The brand iscelebrating its 20th anniversary
"The fall 2016 campaign is a reflection of thecharacters who embody the Jimmy Choo brand values both during the past 20 yearsand into our future. It's a modern vision of our woman and it signals a boldnew chapter," the label's creative director Sandra Choi said.
The campaign was shot by Craig McDean and features a rangeof autumn-winter essentials including knee high boots and crushed velvetsandals, all of which are already available to pre-order.
Styles from the campaignare already available to pre-order
It could mark the end of the rift between the originalsupermodels and their younger counterparts after Stephanie Seymour recentlyclaimed models of the moment including Kendall Jenner and Gigi Hadid shouldn'tbe referred to as supermodels.
While Kendall and Gigi's mum Yolanda Foster both spoke outafter the comments, America's Next Top Model host Tyra Banks also got involved,saying: "The modelling world is now a democracy and we need to celebrateit, lean into it."
