Gigi Hadid is used to being in front of the camera as one of the world's most sought after models, but she has gone behind the lens for her latest fashion project. The 21-year-old turned photographer to shoot her boyfriend Zayn Malik and model Adwoa Aboah for the SS17 Versus Versace campaign, which was released on Wednesday.
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The images were all captured by Gigi on iPhones and digital cameras during an evening at the legendary Chateau Marmont in Los Angeles, with the brand saying the images provide a "raw, honest and revealing study of relationships, friendships and the passions of the Versus tribe."
Zayn Malik and Adwoa Aboah in the new Versus Versace campaign
Gigi was clearly excited by the honour, and took to Instagram to share some of the photos from the campaign on Wednesday. "My man by me for @versus_versace SS17!!" Gigi captioned a snap she had taken of Zayn. Then, sharing another image of Adwoa and Zayn posing together, Gigi wrote: "obsessed with your faces @adwoaaboah @zayn for @versusversace ss17 by me."
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Zayn was chosen as the face of the brand ahead of the release of his collaboration with Versus Versace in June. The PillowTalk singer said it was "extra special" to have been photographed for the campaign by his girlfriend. "It was sick to work with Versus. Dontella is a G. It was extra special that Gigi shot the campaign," Zayn said in a statement. "Looking forward to following up with my Versus collection that drops in June."
Zayn said it was "extra special" to be photographed by Gigi Hadid
Gigi is not the first model-turned-photographer; her close friend Kendall Jenner has also recently demonstrated her photography skills for Love magazine. The Keeping Up with the Kardashians star has previously photographed Cindy Crawford's daughter Kaia Gerber for the magazine, and said she has always had a passion for photography. "I have multiple folders in my computer and in my phone of all the photos that I've taken throughout my life, of my friends, of everything I've done," Kendall told The Telegraph. "I've always genuinely enjoyed [photography]. And I still do things that I'd rather keep personal. I think it's more about showing my eye."
