Holly Willoughby proved her style influence yet again on Tuesday after she stepped out in a burgandy midi dress from high street brand Bershka. The form-fitting number looked fantastic on the 36-year-old, so much so that it sold out within minutes of her posting a photo of her look online. The ribbed dress, which retails at just £19.99, was snapped up by fans, with one observing: "The dress has gone out of stock in minutes online! Wow!" Bershka also signalled their approval, commenting on Holly's post with a series of emojis, including a top arrow sign and a smiling face. Holly's friend Emma Bunton gave the outfit her seal of approval, too: "Beautiful girl!" she wrote.
Holly Willoughby's £19.99 Bershka dress sold out within minutes of her posting her outfit of the day
Holly's dress was accessorised with a pair of pink suede Kurt Geiger heels. The star, who usually wears her long, blonde hair down in loose waves while on presenting duties, opted for a different hairstyle on Tuesday, wearing it scraped back in a high ponytail, with natural make-up completing her look.
For those still hoping to get their hands on Holly's bargain dress, the design is currently still available in size XS online, in black and green.
Holly's Oasis dress also sold out after fans saw her wearing it
This is not the first time that Holly's effect has worked its magic. Earlier in the year, she wore a flower motif dress from Oasis, priced at £60. The pretty design featured a cinched-in waist and ruffle detailing to the shoulders, and shortly after she posted her outfit on Instagram, Oasis revealed that the dress as sold out in "record time".
In February, meanwhile, Holly wore another beautiful skirt – a blue floral-print pencil number - on This Morning. Upon finding out that the design was from River Island and cost just £30, fans wasted no time in rushing to buy it. Shortly afterwards the British high street retailer put out a message on social media to let customers know that there were only a few skirts left in stock.