Holly Willoughby is now on a break from This Morning over the Christmas period, and she has wasted no time in getting festive. The 36-year-old was pictured over the weekend in a red cashmere Christmas jumper by London-based knitwear label Chinti & Parker. The boxy-fit red design is priced at £275, and is emblazoned with the words 'Ooh La La' in white italics. And while the majority of clothes worn by Holly are known for selling out within minutes of her being pictured wearing them, the sweater is currently still available to buy, having just come back in stock on Friday. The jumper was a hit with Holly's followers, who were also quick to praise her natural good looks in the makeup-free photo. One wrote: "How naturally beautiful," while another added: "Loving the natural look with no make-up. Keeping it real."
STORY: Holly Willoughby's most stylish outfits of 2017
Holly Willoughby in her Chinti & Parker Christmas jumper
Last week, Holly gave fans a sneak-peak at her Christmas Day outfit – which was every bit as stylish as you would expect. The 36-year-old posed for a photo in a £29.99 high-waisted pleated skirt from Zara, which she teamed with a black jumper by Ted Baker, featuring an embellished sparkle collar, retailing at £84. She completed her look with a pair of elegant black court shoes and bright red lipstick. Alongside the snapshot, Holly wrote: "Good morning Thursday… so I've finally found my Christmas Day outfit… if I manage to get out of my pyjamas that is!"
The Chinti & Parker sweater is priced at £275
Holly has become something of a style icon this year, with her daily fashion posts on Instagram having a huge impact on brands. Within minutes of her posting a photo of herself wearing the latest designs, sales soar – and the 'Holly effect' doesn’t look like it's stopping anytime soon. Holly's style transformation is largely down to her new stylist, Angie Smith – who also dresses stars including Emma Bunton, Frankie Bridge and Dannii Minogue. Holly praised her stylist while chatting to HELLO! Online, telling us: "I've learnt from her. I've learnt that with all of my clothes, I'm like a little sponge, it becomes more natural after you have been doing it for a long time."