Shockingly, the fashion industry is the second largest polluter in the world, and each year over one million tonnes of plastic are dumped into our oceans. This plastic goes on to harm marine mammals, birds and other creatures, as well as damage the environment. But, with advances in textiles and science, sustainable fashion has been growing rapidly, and sustainable swimwear in particular is having a bit of a moment. Find out why you should invest this summer…
Why you should invest in sustainable swimwear
1. It’s eco-friendly
Sustainable swimwear is often made from recycled fabric or fabric which doesn’t include plastic, which means less waste heading to landfill - and less energy use. Launching this month, fashion brand Modibodi’s latest hero item to snap up is an eco-friendly Swimwear Recycled Hi-Waist Bikini Brief. Made from recycled 78 per cent pre-consumer nylon, this product has been made with sustainability in mind.
Swimwear Recycled Hi-Waist Bikini Brief, £31.50, Modibodi
SHOP NOW
2. It’s long-lasting
Often sustainable swimwear is made to be extra durable and long-lasting, to limit the need of replacing it regularly, which in turn means less impact on the environment. Some swimwear pieces, like the Modibodi bikini briefs, are also chlorine-resistant and made with UV50+ rated fabric to maximise their durability. Clever, right?
MORE: The expert tips to make your jewellery collection more eco-friendly
3. It helps eradicate environmental harm
Did you know that every time you wash certain non-sustainable fabrics, they shed small plastic pieces called microfibers into our water systems? In the same way, when you take a dip in the sea, these microfibres can shed off your swimwear and cause harm to marine animals and the ecosystem. But by opting for more sustainable swimwear made with less plastic, you can limit your environmental damage.
MORE: Sustainable fashion: When royals recycle their favourite outfits
4. You can help give back to charity
Lots of fashion brands who support sustainable initiatives often will also have charitable brand initiatives in place. Whether supporting an environmental charity, an educational charity or a grassroots charity, it’s always nice to know that your swimwear purchase is helping to make a difference in the world.
HELLO!'s selection is editorial and independently chosen – we only feature items our editors love and approve of. HELLO! may collect a share of sales or other compensation from the links on this page. To find out more visit our FAQ page.